Go Back Up
DALL·E 2024-11-13 14.56.28 - A professional, inviting image representing sales development services specifically for small and medium-sized businesses (SMBs). The setting is a sma

Sales-As-A-Service

Bring Your Sales Pipeline To The Next Level

We fill your sales pipeline with APPOINTMENTS through multi-channel outreach.
Scroll Down To Learn More!
Next Section

Founded On Planet Earth

+

Happy Customers

Remote Team Members All Over The World

k

Emails Sent Monthly

CLIENTS & PARTNERS

DALL·E 2024-11-13 14.58.19 - An image representing ideal customer profiles and effective prospecting for sales success in small to medium-sized businesses. The setting shows a div

Sales Development Service

Boost Your Sales With Bessen International

At Bessen International, we are dedicated to assisting small and medium-sized enterprises (SMEs) in generating high-quality leads and securing appointments that foster growth. Our proficiency in appointment setting and multi-channel lead generation enables us to connect you with the appropriate prospects, streamline your sales pipeline, and optimize your outreach initiatives.

Allow us to manage the process of identifying and engaging your future clients, so you can concentrate on what is most important—managing your business.

Key Benefits:

  • 5+ High Relevant Appointmens Monthly
  • Predictable Pipeline
  • Better ROI

What We Do

Typical Challenges We Solve For Our Clients

Building A Active Pipeline

Many businesses struggle to maintain a steady flow of qualified leads, resulting in a weak sales pipeline. Our SDR service continuously generates high-quality leads and books appointments, ensuring your pipeline stays full and active.

Time Constraints

Sales teams are often stretched thin with closing deals and other tasks, leaving little time for effective prospecting. By outsourcing to our appointment -setting experts, your team can focus on what they do best -closing deals -while we handle lead generation.

Challenging Tech Stack

Finding and engaging the right leads requires specialized skills and tools. Our SDRs bring experience and a strategic approach to identifying and qualifying prospects, increasing the chances of setting meetings with leads that convert.

The Magic Sauce

How Appointment Setting Works

  1. step 1

    Market Fit Validation

    Hypothesis Testing & Idea Validation

     

    Before launching full-scale outreach, we collaborate to define the best channels, craft a compelling value proposition, and refine messaging that speaks directly to your target audience.

    With a structured approach, we initiate multiple outreach campaigns to gauge market response, uncover potential sales opportunities, and schedule conversations with engaged prospects.

    Our team then analyzes feedback and engagement data to assess market fit, ensuring your offer aligns with real customer needs before scaling further.

  2. Step 2

    Lead Research

    Targeted Search & Lead Qualification

     

    To ensure precision in outreach, we refine your Ideal Customer Profile (ICP) and analyze your Total Addressable Market (TAM) to pinpoint the right decision-makers.

    Our team conducts a thorough search to identify prospects that match your criteria, filtering out those without genuine buying potential.

    The remaining leads are then segmented, enriched with key insights, and categorized for personalized messaging—maximizing engagement and conversion potential.

  3. STEP 3

    Multichannel Outreach

    Crafting & Launching Targeted Campaigns

     

    Using the insights from your ICP and market research, we design high-impact outreach strategies tailored to your audience. Our team creates compelling, personalized messaging for email and LinkedIn to maximize engagement.

    Meanwhile, our tech specialists configure and warm up mailboxes to optimize deliverability, ensuring your messages reach the right inboxes.

    Once live, we continuously monitor campaign performance, analyzing key metrics and making real-time adjustments to enhance results and drive conversions.

  4. STEP 4

    Appointment Scheduling

    Converting Engaged Leads into Sales Meetings

     

    Our Sales Development Representatives (SDRs) personally engage with responsive leads, guiding them toward scheduled calls based on your availability.

    To maximize attendance, we send friendly reminders and confirmations, ensuring prospects stay committed to their meetings.

    If a lead misses an appointment, we proactively follow up to reschedule—because our ultimate goal is to secure as many high-quality sales conversations for you as possible.

Marcel Bessen Profile Black&White

About

BESSEN INTERNATIONAL LLC

Marcel Bessen

Founder & CEO

I’m a sales strategist focused on helping businesses generate high-quality leads and book more sales meetings. With a background in international sales and hands-on experience in multi-channel outreach, I help businesses refine their approach to connect with the right prospects. My goal is to create predictable sales opportunities and drive sustainable growth.

Meet the Team Behind the Scenes

Helen Bessen

Helen Bessen

Finance & Sales LATAM

Chiedza Profile Black&White-1

Chiedza Furukiya

Sales Development UK

Services

Pricing

$ 500

Pay Per B2B Appointment

✅ Onboarding & Setup
✅ 5+ B2B Appointments Monthly
✅ Unlimited Curated Leads
✅ No Commitment / Opt Out Anytime

🔹 All-Inclusive: Tools & tech for lead sourcing, outreach, mailbox & domain setup, deliverability, A/B testing, and more.

💰 $1500 One Time Setup Fee. 

This setup fee covers the creation of your personalized sales strategy, including the development of your Ideal Customer Profile (ICP), customized outreach sequences, CRM integration, and the initial lead database setup.

Scale with ease and watch your leads grow consistently!

Sign Up Talk To Sales

$ 2000

Growth Hack

✅ Onboarding & Setup
✅ Unlimited Curated Leads
✅ Regular Performance Analytics
✅ Multi-channel outreach
✅ 6 Months commitment

Serious about predictable growth? Get priority service and lower per-appointment costs.

🔹 All-Inclusive: Tools & tech for lead sourcing, outreach, mailbox & domain setup, deliverability, A/B testing, and more.

💰 NO Setup Fee. Base Fee $2000 a month*| Additional Appointments as low as $150 billed by the end of each month

*First 2 Appointments included

 

Scale with ease and watch your leads grow consistently!

Sign Up Talk To Sales

$500

AISDR Integration

✅ Custom Strategy Line-Up
✅ Expert Consulting & Sales Process Design
✅ Full Integration of AISDR Software
✅ Assisted Onboarding & Training
✅ Ongoing Support & Optimization

💰 AISDR Software Plan - starting from $500 a month

🔹 Including:

  • Strategy Line-Up: 
  • Consulting & Sales Process: 
  • AISDR Software Integration: 
  • Assisted Onboarding: 
  • Ongoing Support: 

Unlock the full potential of AISDR with full-service support and integration!

Talk To Sales AISDR

Case Study

How Generación Design Achieved a 6X ROI and Over $60,000 in New Revenue with Bessen International

 

IMG_0088

 

Client Overview

Generación Design is a leading manufacturer of LED advertising boards and digital signage solutions based in Bogotá, Colombia. Their high-quality LED displays are used by businesses across various industries for retail advertising, corporate branding, and event marketing.

Despite offering cutting-edge products, Generación Design faced challenges in scaling their sales efforts and reaching new markets. They relied heavily on referrals and inbound inquiries, leading to inconsistent sales cycles and unpredictable revenue.

Results Achieved

✔ $60,000+ in new revenue within 3 months through outbound efforts.

✔ 5-10 high-quality appointments per month with decision-makers.

✔ Shortened sales cycle from 2-3 months to 3-6 weeks.

✔ Expanded client base beyond Bogotá into new regions.

✔ Higher conversion rate from outbound leads compared to inbound.

Achieved ROI

• Investment in Bessen International’s services: $10,000 over 3 months

• Revenue generated: $60,000+

• Return on Investment (ROI): 6X (600%)


For every $1 invested, Generación Design earned $6 in revenue, making outbound sales one of their most profitable growth strategies.

We knew we had a great product, but we didn’t have the right sales system to scale. Bessen International helped us build a structured outbound strategy that generated consistent leads and real revenue. Within just three months, we landed over $60,000 in new business, and now we have a predictable way to grow our sales pipeline. It’s a game-changer for us!
IMG_0088

Elber Martinez
Business Owner - CEO

Ready To Increase Your Sales ?

Talk To Sales